Ladbrokes Review
Why Choose Ladbrokes?
- 4 x £10 Free Bets for new accounts
- Best Odds Guaranteed
- Odds Boost – The power to boost your odds instantly
Formed in 1886, the “Magic Sign” are an absolute mainstay of the UK betting industry. Since those humble beginnings back in Ladbroke Hall, Warwickshire, they’ve steadily grown into the empire we know today.
Odds
Competitive odds across most football and racing markets, with the occasional stand out best price.
New Customer Offer
Get 4 x £10 Free Bets
18+. New UK & ROI customers only . Certain deposit methods & bet types excl . Min first £10 win or E/W bet within 14 days of account reg at min odds 1/2 & get 4 x £10 free bets . Free bets valid for 7 days, stake not returned. No cashout, restrictions + T&C apply .
Regular Offers
Ladbrokes main strength is it’s impressive regular customer offers, and the one in particular that has caught our eye recently is Odds Boost, which despite the generic name is actually a unique function giving all customers the option to use one odds boost on ANY bet they want, once per day. Other Ladbrokes offers include:
- 5 Team Acca Insurance
- Edit My Acca
- Virtual Sports £20 matched bet
- Bet £10 on virtual racing, get £5 free bet on real racing
- #GetAPrice
- Racing – Extra Places
- A whole host of price boosts (updated daily)
Markets and Features
With betting markets offered on over 30 sports and thousands of live streamed events, you should definitely find what you’re looking for here. In addition to sports Ladbrokes also offer betting on Movies, Politics, the Royal Family, TV Shows and more.
| Cash out | |
| Partial Cashout | |
| IOS App | |
| Android App | |
| Live Streaming | |
| Racing Best Odds Guaranteed | |
| 24/7 Support |
Summary
Despite all the hype surrounding new "challenger" firms, Ladbrokes are still a very good online bookie. With some great offers to take advantage of, we are still big fans of the Magic Sign!
UK Safety Check

License number: 1611
Top 20 Betting Offers
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New customers only. 7 days to place qualifying bet of £10 at 1/1 (2.0) to receive 4 x £10 Free Bets: 1 x £10 football, 1 x £10 horse racing & 2 x £10 Bet Builders. Free Bets cannot be used on e-sports and non-UK/IE horse racing. 7 day expiry. Exclusions apply. Stake not returned. 18+. T&Cs apply. |
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New customers online only. Eligibility restrictions apply. Only valid with code B10G40 on registration. £10 min qualifying bet at 1/1 (2.0) odds or greater across sports or racing (if EW then min £10 Win + £10 Place). Receive £20 Tote Credit, £10 Free Sports Bet and 50 Free Spins on a selected game within 48 hours of qualifying bet settlement. 7-day expiry on free bets & Tote Credit. Your first bet will be your qualifying bet. One per customer. UK & ROI customers only. 18+. Full T&Cs apply Gambleaware.org. Full T&Cs apply. |
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T&Cs apply. 18+ New customers only. You must place a single win-only bet of £10 or more with odds of evens (2.00) or greater to qualify. Money back as £10 in free bets. Free bet is credited the day after the qualifying bet has settled. Must use code B10G10 when creating an account. |
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New Customers Only. Sign up to Matchbook with bonus code: GET100. Bet and Settle 5 x £10 Bets on 5 different Horse Racing markets at odds of 2.0 or more. Qualified users will get 5x£10 Free bets within 48 hours of qualifying. Qualified users will receive any commission paid between Registration and December 22nd 2025 23:59GMT as free bet tokens. E.g. if a user pays £35.83 in commission they will receive 3 x £10 free Bets, 1 x £5.83 Free Bet. 18+ Only. T's and C's Apply. Be Gamble Aware. |
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18+ New customers only. Place a £10+ bet at min odds 1/1 (2.0) within 14 days of sign-up. Get £30 in Free Bets, valid for 7 days on selected bets only. Free stake not returned with winnings. T&Cs apply. BeGambleAware.org |
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New customers only. Register, deposit with Debit Card, and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility exclusions & T&Cs Apply. |
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18+ New Customers only. Certain deposit methods & bet types excl. 1st Deposit & Bet £/€10+ at min odds 1/2 on Sports within 14 days of account reg & Get 4x £10 Free Bets (selected sportsbook markets only, valid 7 days) Max 1 Free Bet per player. Restrictions + T&Cs apply. |
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18+. New customers only. Deposit and place first bet of £20 or more at min odds Evens (2.0). Get £20 in Free Bets credited as x1 £10 Free Bet and x2 £5 Bet Builder Free BetsT&Cs Apply. Please gamble responsibly. |
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18+ New customers only. Min deposit £20. Min Wager £20 at min odds 1/1 (2.0). Max free bet £20. T&Cs apply begambleaware. |
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18+. New UK & ROI customers only . Certain deposit methods & bet types excl . Min first £10 win or E/W bet within 14 days of account reg at min odds 1/2 & get 4 x £10 free bets . Free bets valid for 7 days, stake not returned. No cashout, restrictions + T&C apply |
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*New members only. £10+ bet on sports (ex. Virtuals) 1.5 min odds, settled within 14 days. Free Bets: accept in 7 days, valid 7 days; £20 use on sportsbook, £10 on Bet Builder. Stake not returned. T&Cs + deposit exclusions apply. Bet Responsibly. GambleAware.org. 18+ |
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New Customer only. £10 in real money. Bets placed on sports at odds of 2.00 or more to qualify. Bets must be placed 24 hours within registration. £10 free bets must be wagered on sports. Full terms apply. Gambling can be addictive, play responsibly. 18+ |
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New members only. £10+ bet on sports (ex. virtuals) at 1.5 min odds, settled within 14 days. Free Bets: accepted in 7 days, valid 7 days; £20 use on sportsbook, £10 on Bet Builder. Stake not returned. T&Cs + deposit exclusions apply. Bet Responsibly. GambleAware.org. 18+ |
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New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, payment method exclusions apply; New customers only. T&C apply; 18+ Please gamble responsibly. |
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Place a £10 fixed odds bet at minimum odds of 1/2 and get 3 x £10 free fixed odds bets, 3 x £5 Total Goals football spread bets and 3 x £5 Winning Favourites spread bets and a £1 racing Race Index spread bet.18+. Full T&Cs apply. www.gambleaware.org. |
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18+. BeGambleAware.org. New customers only. Min. £10 deposit, debit card only. Up to 50x wagering, game contributions vary, max. stake applies, 7 day expiry. See full terms. #AD |
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18+ New customers only. Opt in and bet up to £40 (min. £20) via mobile or app on any football (odds 1/1+) within 7 days of registration. Get up to £40 in free bets on selected markets, which expire in 7 days. T&Cs apply, see below. GambleAware.org | Please gamble responsibly |
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18+. BeGambleAware.org. New GB customers only. Min £10 debit card deposit. Place a £10+ bet at Evens (2.0)+ on Sports within 7 days. Opt in for £20 sports free bet and £20 Casino Bonus. Valid for 7 days. Geographical restrictions and T&C’s apply. #AD |
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New UK Customers place a minimum £10 qualifying sports bet at evens (1/1) or greater on a single selection only. A £20 free bet will be credited within 24 hours. The free bet is valid for 7 days and must be used on selections with minimum odds of evens (1/1). 18+ Please gamble responsibly. |
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New sportsbook customers only. Place £10 first bet at min odds 1/2 to get £20 Free Bet. Stake not returned. Free Bet valid 7 days, min odds 1/2. Settled bets only. One welcome offer per customer (not with 50% Net Loss Refund). 18+. Full T&Cs apply. |




